It’s not just hype. The Web’s Most Popular CMS, And Why We Think It’s Great
WordPress Design & Development Services
Whether you have an existing business website or want one designed from scratch, RCS Websites highly recommends you consider WordPress as your preferred content management system.There’s a reason that we think one of the smartest strategic decisions a business owner wanting to create an online business can make is to choose WordPress as their CMS platform. Aside from being a well-established and popular service, WordPress has been around for many years and has a huge customer base all across the world making it suitable for businesses of any size and very well supported online.
WordPress empowers, it is that simple.
The best thing about the WordPress CMS is that you don’t have to have a developer’s level of knowledge and expertise to customise your website to your exact needs. The basic idea behind WordPress is to simplify the design and maintenance of websites for either personal or business use.
Not all business owners have advanced knowledge of web development. This is where the benefits and features of WordPress comes in. In short, it provides the average business owner with a well-designed website that can set them apart from the competition and see them leveraging the advantageous opportunities afforded by online marketing much quicker than if they were to wait for a custom site to be built.
Being an open source platform, WordPress is free for anyone to use. Since you don’t have to pay for the CMS, you will have more of your budget available to be spent on customising your business’ website.
The massive popularity of WordPress as a business-focused CMS is due to the wide array of benefits that it affords users.
There are too many benefits to mention in one short post, but among the most important are:
- Its user-friendly design and interface and intuitive content management features.
- Its wide range of plugins and widgets available for users who are not developers saves them from having to pay developers to customise their business website. Whatever you need to enhance and create a better visitor experience is usually available as a widget or plug-in, from adding social media widgets to adding a photo gallery.
- The Google search engine loves WordPress.
- A business is not limited to a restricted number of website pages. These are simple and quick to add on anytime.
- Business owners have the choice of maintaining the website themselves or outsourcing this to expert help.
- With the huge user base, there is also easy access to comprehensive support and references available on how WordPress operates and solutions to most problems that you’ll encounter.
Due to the growing popularity of WordPress, we found that more and more people were asking us how to get started on the platform. This is what led us to think about offering a basic guide for beginners to help them get more confident with WordPress.
It’s important we point out that this is simply a beginner’s guide. The true secrets of WordPress will only become apparent to you through a process of trial and error and experimenting with the platform.
Our Case Studies
Safe Guard Flooring (Mark Gately)
Mark Gately had a business website created that cost him a substantial amount of money. After a year he found out that it had no presence on the web. He conducted his own search on Google and gave up trying to find it after landing on page 9 of Google's results pages without any luck. He contacted us at RCS Websites and we were able to help him in rebuilding his website (putting up a temporary page until the website was ready). In a short space of time Mark saw a boost in business opportunities with a daily increase in sales leads.
WATER TO GO – PURE NATURAL SPRING WATER (John & Donna McDonald)
The goal for Pure Natural Spring Water was to increase new customers as well as boost sales leads. After conducting an online search, the website owners contacted RCS websites for SEO services. After an initial consultation about a development strategy and with regular feedback on the progress of the optimisation process the website began to produce the desired results with the owners seeing an increase in the number of interested prospects calling.
Weekend Warrior Outdoors - Erina NSW (Carmen & Chad Pace)
Once RCS Websites took over the SEO management of Weekend Warrior Outdoors website - a service that includes Adwords management, hosting and website maintenance - sales have increased significantly. "We are now ranking on the first page organically and showing up in the local and ads section of Google. We could not ask for better service from Rob at RCS Websites".